Organization Development Network of New York

ODN of GNY has been invited, as a group, to introduce ourselves to MENG – the Marketing Executives Networking Group.  MENG is a professional association of marketing executives, including many Chief Marketing Officers (CMO’s) of Fortune 1000 companies in the NYC metro area. They are facing increasing organization and change management challenges in their roles and have invited us to dialogue with them about how to address these challenges.  Several ODN members have joined together as a panel to facilitate this dialogue with MENG.

The program will begin with small group discussions facilitated by the ODN panelists.  Each group will focus on a specific organizational challenge marketing executives are facing. Following the small group discussions, the ODN panelists will continue the conversation in the full group, both among themselves as a panel and with the members of MENG.  The program will conclude with an invitation for further dialogue between our associations, and a brief exploration of how that might happen.  There will also be opportunity for individual networking with MENG members, both before and after the program.

What MENG Would Like Us to Address:

Here is a sample of the organization and change management challenges that the MENG membership sent to us in anticipation of this event:

1)         Moving from a centralized marketing structure to a de-centralized business unit structure, or vice versa.

2)         Moving from a product or feature-focused sales force to a solutions-selling sales force.

3)         Aligning products with consumer insights that run against the grain of company legacy.

4)         Really influencing the competitive value proposition of a company – above and beyond the brand communications – across all its business and operational units.

5)         Helping to shape a harmonious business agenda across a global environment.

6)         Helping with team-building and change work following a merger or acquisition.

7)         Helping to transform the internal culture of a company that no longer serves it.

8)         Engaging the CEO to really understand the full extent of what change requires.

Some of these challenges are specific to marketing and others are generic to OD and change management.

DATE: Thursday, May 21, 2009

TIME: 5:30-8:30. The program will run from 6-8, with networking before and after.

WHERE: Support Center for Non-Profit Management, 305 7th Ave @ 27th St - 11th Floor.

COST: There is a $10 fee for this program, whether you are from MENG or ODN of GNY.

Please send an email to office@odnofgny.org to register for the event. You will receive an email confirming your registration.

You can see MENG's announcement for the event @: http://www.mengonline.com/apps/group_public/event.php?event_id=648 

Moderator:

Joel Mausner, PhD, is the Managing Principal of Workplace Psychology, a consulting group that specializes in leadership coaching and senior team effectiveness.  Joel has over 25 years experience as an expert in human behavior, organization dynamics and change management.  He has consulted to leaders and businesses in a wide range of fields, including healthcare, finance, technology, retail and advertising.  He has been a Leadership Consultant with the Hay Group, a global human resources corporation.  And he served as Chief Learning Officer of the Non-Profit Leadership League, an association of non-profit executives.  Earlier in his career, Joel worked as a clinical psychologist specializing in workplace problems, conflict resolution, career counseling and clinical team management.

Panelists:

Trina Ambers is a privately practicing organization effectiveness consultant and mediator.  In joining forces with her, clients have benefited from continuous learning, improved performance, and sustainability, results of her versatility with strategies yet unconsidered, leadership development, change management, collaboration and conflict management.  Trina’s client list includes small businesses, non-profit organizations and entrepreneurs.  She has likewise coached management and senior leadership at major firms such as BDP Bank and Citibank. Prior to launching her boutique practice, Trina was an internal consultant with Verizon, where she’s credited with skyrocketing social responsibility growth and customer equity.  Her accomplished background also spans legislative affairs, banking and finance, sales and advertising.  Trina is a recognized Alternative Dispute Resolution Professional as well as a Diversity Professional/Advanced Practitioner certified by Cornell University’s School of Industrial and Labor Relations.  Trina holds a MBA in Corporate Finance and Portfolio Management from Adelphi University, as well as a BS in Economics from the State University of NY at Albany.

Richard E. Gegenwarth is a Principal with Satori Consulting and possesses over 14 years of management consulting experience. He has worked across a wide range of industries, including Retail, Financial Services, Telecommunications, Products and Resources. Richard has served as a change management lead for a number of large scale and complex transformation efforts.  He has managed significant change management and organization effectiveness projects that involved organization design and development, leadership effectiveness programs, executive coaching, governance, communications, curriculum design, training development and delivery, talent management, and other human performance initiatives.

Michael Grove is the founder and principal of A Better Alternative, a 25 year -old consulting firm providing Organizational Development, Executive Coaching, Leadership Development, Talent Management, and Communication Skills Training in the U.S. and abroad to wide range industries. He is the President Elect of the Organizational, Consulting and Work Psychology Division of the New York State Psychological Association.  He taught at a post- graduate institute and at 5 universities. He was quoted as a relationship expert in the press. He maintains a private counseling practice. He has a MA in Psychology (Temple University) and a PHD in Social Research (Bryn Mawr College) and a certificate from the Gestalt Center for Psychotherapy and Training. He has numerous professional publications.

John Hoover is a former executive at The Walt Disney Company and McGraw-Hill. A former Marriage & Family therapy intern with the California Board of Behavioral Sciences, Dr. Hoover is currently Director of the Executive Coaching and Organization Development practice at Partners in Human Resources International in New York City.  He is a New York Times, Wall Street Journal, and BusinessWeek bestselling author of books on leadership as well as personal and professional relationships from Career Press, HarperCollins, John Wiley & Sons, McGraw-Hill, and St. Martin’s Press.  John’s latest book, The Coaching Connection, will be released world-wide by AMACOM in August 2009.  Dr. Hoover has appeared on ABC News, NBC’s TODAY, CNN, CNBC, FOX News Channel, Bloomberg Television, NPR, and hundreds of local television and radio stations.  He is on the faculty of the American Management Association and Fielding Graduate University, where he teaches media psychology

Annie Merkle has nineteen years of business experience with expertise in change management and organization effectiveness. She provides guidance and support to clients, including management of organization transitions, organization design, and leadership coaching, customized training programs, and facilitated interactive work sessions. From 2005 – 2007, Annie served on the faculty of global leadership development programs, working with advertising and marketing executives. Prior to founding AMI in 2001, Annie led the development of TechSpace’s business support infrastructure to help incubate start-up tech companies, she served with Ernst & Young’s business transformation consulting practice, and she worked with FedEx as a trainer, business analyst, international project manager, and change management specialist. Annie has a Masters in Organization Psychology from Columbia University and a BA from the University of Michigan. Annie is President of the Organization Development Network of Greater NY.

Madeline Ritter is an anthropologist by training, Madeline brings qualitative and quantitative research expertise to organizational development and change management consulting, serving both business and non-profit client organizations.  Working with organizations to uncover unseen cultural dynamics, she helps them build and enhance sustainable organizational and community change.   She brings knowledge and experience with “Appreciative Inquiry,” an approach to organizational and community change that leverages strengths to generate transformative change.  Madeline began her professional career as a consultant with two premier Human Resources consulting firms where she served not-for-profit and for-profit clients such as the Ford Foundation, Columbia University, and the New School.  She later helped pioneer the field of Business Anthropology, as a senior researcher in user-centered work and systems design at Nynex Science and Technology.  Dynamic Workplaces  has consulted to McKinsey and Company, Verizon, the Enterprise Foundation, Pfizer, Congregation Tehillah (Riverdale, NY)  and the United Jewish Appeal.